Easy Furniture Web Tip 293: Announce New Pages Everywhere
In my last tip, I discussed putting a link to a new or updated web page on your social media in order to get indexed quickly by Google.
In this tip, I want to discuss another advantage to posting the page on your social media.
You’ve just invested time and, maybe, money into developing a new web page.
If you’re a furniture dealer, maybe your new page is about …
a new designer collection just in from Europe
a gorgeous room your staff interior decorator designed for a customer
how to properly clean upholstery without invalidating the warranty
Whether the page is about something super impressive or just plain helpful, your customers will be happy to have the information.
So announce it. Announce it everywhere you can. You can post a “What’s New” link on your home page. You can announce it on your Facebook, Instagram, Twitter and other social media accounts. And don’t forget to announce it in your email newsletter.
All this effort will drive traffic to your website and help your website stay relevant and fresh, helping you to build trust between you and your customer base.
By the way, you can also use this strategy for older pages you update, not to mention keeping your search rankings (SEO) strong.
Easy Furniture Web Tip 293: Announce new website pages everywhere you can.
Katherine Andes specializes in web content development and SEO — including page customization for storefront and franchise websites. Visit her website BetterWebSales.com or phone her at (559) 309-2940.
Furniture Industry News and in depth magazine articles for the furniture retail, furniture manufacturers, and furniture distributors.
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