Eclipse Expands Eastman House Brand With New Collection
Mattress producer Eclipse International announced that it is expanding its Eastman House brand with the mid-priced New Yorker Collection. The new collection carries retail price points of $999 to $1,699 in queen and features hand tufting on all of the new models reminiscent of the brand’s high-end Chittenden & Eastman lineup.
“Hand tufting is a widely recognized symbol of elegance, and our newest collection delivers a luxurious look and feel at a great value,” said Stuart Carlitz, president and chief executive officer of Eclipse International. “The Eastman House line has always stood for quality craftmanship and value, and our extensive use of hand-tufted designs in recent years reinforces that message like never before.”
The New Yorker Collection was unveiled in Eclipse International’s new High Point Market showroom on the fourth floor of the Crown Mark building, 200 E. Green Drive.
The collection features a pocketed coil innerspring unit and Sensile Response foam, a proprietary formula that is cool and breathable. The firm, plush and traditional knife-edge pillowtop models are hand-tufted, while the other hand-tufted entries feature Euro pillowtop designs. “Our newest collection puts the spotlight on an under-served segment of the mid-priced market,” Carlitz said. “Dealers can now offer outstanding values at healthy margins with hand-tufted designs.”
In addition to the New Yorker Collection, the company’s relocated showroom will showcase the new Talalay Bliss Hybrid latex mattress lineup along with two new choice of comfort levels on the all-latex models that were successfully launched at the Las Vegas Market. The Conformatic Wellness Collection, a new health-focused line endorsed by the Congress of Chiropractic State Associations, will also be featured.
About Eclipse International: North Brunswick, New Jersey-based Eclipse International licensing group that includes a family of mattress brands that date back to 1866. Known for its design innovation in creating advanced sleep products, the company has an extensive global licensing network that distributes mattresses under seven brands – Eclipse, Eastman House, Van Vorst, Ernest Hemingway, Pure Talalay Bliss, Velika and BIA. A well-established leader in the bedding industry, Eclipse designs products crafted with high quality components, including latex, memory foam, gel and eco-friendly materials. The company holds a number of patents that deliver superb support throughout the product line. Today, the company has 77 licensees worldwide. For more information, visit www.EclipseMattress.com.
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