NCFI To Open First Showroom at Summer Vegas Market
NCFI, a manufacturer of flexible polyurethane foam, announced that it is opening its first showroom at the Summer Las Vegas Furniture Market at C-1578. The showroom will give the company better venue for connecting with bedding buyers.
The new 1,700-squre-foot showroom is replete with light maple flooring, cool grey walls and soft LED lighting. The showroom offers visitors several seated conversation areas and open space to learn more about the NCFI product line. Each of the new mattresses feature iPads equipped with interactive information about the company and the products.
“As we move to roll out and develop our bedding lineup, the Las Vegas Market is the perfect venue for us to get in front of bedding and home furnishings retailers,” said Chris Bradley, executive vice president of the company’s consumer products division. “We’re staking our claim in the sleep market and have strategic plans with our domestic-made lineup crafted with our proprietary materials. Our verticality and knowledge in the category are key advantages that offer our partners the competitive edge they need to be successful in today’s market.”
NCFI’s market introductions will include a five-model boxed-bed collection that features four foam designs and one hybrid. The showroom setting is designed to show retailers a more dynamic way or showcasing bed-in-a-box products on their floors in a way that has greater appeal to millennial shoppers.
About NCFI: Founded in 1964, Mount Airy, North Carolina-based NCFI, manufactures polyurethane foam chemical systems for spray foam (SPF), geotechnical, agricultural, roofing, marine flotation, packaging, specialty molding, and many other uses. The company also offers a complete line of flexible foams for furniture seating, transportation seating, bedding, carpet underlay, and packaging. NCFI operates manufacturing plants in Dalton, Georgia, and Salt Lake City, Utah. NCFI is part of the Barnhardt Manufacturing Company, Inc. family of companies. For more information, visit www.NCFI.com.
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